SIOR Report Magazine Advertising
SIOR Report is produced quarterly and includes relevant, educational, and thought-provoking content geared toward the elite professionals in the commercial real estate industry. Distributed to more than 8,200 member and industry leaders, the magazine provides exposure to the top decision-makers in the industry—many with access to billion-dollar budgets and influential partners.
Every issue includes a focus on some of the following areas of interest:
• Brokerage and Sales Skills
• Economic Overview
• Industrial/Office Products
• International Trends and Insights
• Marketing and Advertising Trends
• Technology
• Business Development
• Market Trends and Analysis
• Industrial and Office Commercial Brokerage Insights
• Technology and Innovation
• Economic and Politics
• Societal and Environmental Issues
• Headquarter Highlights and Transactions
Print Placements, Rates, & Specs
Print Specifications
Bleeds (necessary for all advertisements): For all ad sizes, add .125-inch bleed.
Margins: For all ad sizes, use a .25-inch margin.
Rates
Two-page Spread |
$5,880 |
$5,630 |
$5,130 |
Back Cover |
$6,090 |
$5,830 |
$5,170 |
Inside Front Cover |
$5,570 |
$5,310 |
$4,780 |
Inside Back Cover |
$5,110 |
$4,860 |
$4,360 |
Full Page |
$2,940 |
$2,840 |
$2,680 |
2/3 Page |
$2,220 |
$2,130 |
$1,950 |
Half Page |
$1,740 |
$1,660 |
$1,500 |
False covers and belly band ad enhancement opportunities available.
Contact your account executive for custom pricing. Rates are NET per issue.
Deadlines
Spring |
Dec. 13, 24 | Jan.6 |
Late March |
Summer |
Feb. 24 | Mar. 14 | Late June |
Fall |
May 23 | June 3 |
Late Sep. |
All content and dates subject to change.
SIOR Digital Magazine Edition eNewsletter
Our Digital Edition enewsletter, sent quarterly, is great way to reach SIOR members! The email alerts readers not to miss out on the latest digital edition of SIOR Report Magazine related to Brokerage and Sales Skills, Market Trends and Analysis, Industrial and Office Commercial Brokerage Insights, Economic Overview and much more!
File types permitted – JPEG and PNG.
Digital Ad Deadlines
January | 12/13 |
February | 1/13 |
March | 2/17 |
April | 3/17 |
May |
4/15 |
June | 5/15 |
July | 6/15 |
August | 7/15 |
September | 8/15 |
October |
9/15 |
November |
10/15 |
Thought Leadership Articles
Draw attention to a recent research study, infographic, white paper, or in-depth blog post by publishing its executive summary in the printed SIOR Report magazine. By including your thought-leadership piece in SIOR Report magazine, you can educate SIOR members on the benefits of using a product or service similar to what you provide, while improving the credibility of your company with commercial real estate’s most successful industrial and office professionals.
Two page thought leadership piece |
$5,200 |
• Headline: 6 words max • Sub-headline: 15 words max • Body: 900 – 1200 words • Logo: jpeg or tif (300 dpi) • One Image (optional but would needs to be at least 300 DPI and allowed to be published by SIOR) • Company Information (Address, Phone/Fax, Email, Website) |
One page thought leadership piece
|
$3,000 |
• Headline: 6 words max
• Sub-headline: 15 words max
• Body: 450 – 650 words
• Logo: jpeg or tif (300 dpi)
• One Image (optional but would needs to be at least 300 DPI and allowed to be published by SIOR)
• Company Information (Address, Phone/Fax, Email, Website) |
Corporate Profiles
Corporate Profiles are a great opportunity to introduce SIOR’s audience to your company, and its latest news & achievements, or market your knowledge and experience in a more prominent way. Corporate Profiles are published in specially selected, themed issues throughout the year. In 2025, corporate profiles will be included in the Q3 issue.
Ad close: May 23, 2025
Art due: June 3, 2025
Two Page Article Spread |
$4,550 |
• Company name
• Company contact information
• 5-7 word headline (120 max characters)
• 775 word article (5,000 max characters)*
• Company logo
• Up to 5 images
|
Full Page Article and Ad
|
$4,350 |
• Company name
• Company contact information
• 5-7 word Headline (60 max characters)
• Up to 400 word article (2,500 max characters)*
• Company logo
• Up to 3 images
|
Full Page Article |
$2,530 |
• Company name
• Company contact information
• 5-7 word Headline (60 max characters)
• Up to 400 word article (2,500 max characters)*
• Company logo
• Up to 3 images
|
* Word counts are subject to change based on the number of images provided. Please provide all materials.
Exclusive C-Suite Q&A
Highlight your business leadership and expertise in the SIOR Report Q&A Section.
Now available in every SIOR Report print and SIOR’s eNewsletters, the Q&A Section is an opportunity to distinguish yourself from your peers and competitors. Get a one or two page spread in the SIOR Report Magazine with a complimentary SIOR Weekly add-on article listing, with an option to promote your Q&A digitally in the SIOR Monthly eNewsletter, linking to the full article on your website. This turnkey offer gives you the opportunity for your CEO executives to be interviewed by one of our SIOR editors. Tell the industrial and office brokerage audience about yourself in the NEW Q&A Section.
eNewsletter Features
SIOR Weekly eNewsletter Add On | Free when purchased in print issue |
Deliverables include:
- Advertiser provides topic and 4-5 questions.
- Advertiser provides contact information for C-Suite or leader to be interviewed.
- Optional: Advertiser can submit their own Q&A with questions and answers already provided if preferred to write themselves.
- High-res (300 dpi) photo (For large circle).
- Headshot of the person answering questions – High-res (300 dpi).
- The person answering the questions must provide the following information: (Full Name, Title, Company Name, City, State).
- Full page specs: Headline: 6 words max, Sub-headline: 15 words max, Body: 450 – 650 words.
- Two page specs: Headline: 6 words max, Sub-headline: 15 words max, Body: 900 – 1,200 words.
- Note: SIOR reserves the write to modify (with advertiser approval) length of submission to fit within the page.
General Requirements:
- All content is subject to review by SIOR editorial advisors.
- Necessary alterations are the responsibility of and at the expense of the advertiser.
- Materials that do not meet the stated advertising specifications will be rejected.
- Content must exclusively relate to the advertiser and make no mention of SIOR or indicate any affiliation or partnership.
All deliverables are due at the insertion order deadline to allow time for SIOR to conduct interviews. Final content due at the art due deadline for standard ads for the issue.
SIOR Report Editorial Calendar
Q4/ Winter 2024 | Importing Supply Chains, Blockchain and NFTs, RTO Best Practices | Aug. 23, 2024 | Sep. 13, 2024 | December 2024 |
Q1/Spring 2025 | Topics may include:Executive Decision-Making in a Changing Market, Post-Election Impact on Commercial Real Estate, Investing in Evolving Office Real Estate, Construction Cost Trends and Their Implications, Integrating Smart Technology in Real Estate. | Dec. 13, 2024 | Jan. 6,2025 | March 2025 |
Q2/Summer 2025 | Topics may include:Protecting Clients in a Shifting Office Market, Exploring Rent Control in Commercial Real Estate, Crime Rate and Safe Office Locations, Strategies for Adapting to Climate Change, Transforming Outdated Factories into Modern Spaces. | Feb. 24, 2025 | Mar. 14, 2025 | June 2025 |
Q3/Fall 2025 | Topics may include:Building Lifelong Client Relationships, Attracting and Retaining Top Brokerage Talent, Valuing Your Brokerage Business, Global Investment Trends and Their Impact on U.S. CRE, Emerging Markets for CRE Investment. Corporate Profiles Issue | May. 23, 2025 | June. 3, 2025 | September 2025 |
All content and dates subject to change
Regular Departments and Columns
-
Chapter News: reports and updates on SIOR chapter events and announcements.
- Legislative Update: legislative news relevant to the commercial real estate industry.
- Commercial Real Estate Index: quarterly updates on the economic conditions and trends in each U.S. market.
- Top Deals: the largest member-to-member deals reported each quarter.
- Case Studies: highlighting unique deals and an in-depth look at how they were completed.
- Real Deal: A look at what makes SIOR members unique and special beyond their business.
Submission Guidelines
PRINT REQUIREMENTS AND FORMATS
- A high-resolution PDF/X-1a file is required for all ads.
- Colors must be CMYK. No ICC profiles, RGB, or Pantone colors.
- Resolution of all photography and scanned illustrations must be at least 300 dpi.
- Line art should be 600 dpi.
- Vital copy and images must be at least 1/8” away from trim. Spread ads must have at least 3/8” total gutter.
- Materials should be submitted without crop marks, but full-page ads should include the required 1/8” bleed.
- All fonts used must be embedded in the PDF file.
- Flatten all layers and set transparency to highest setting.
- Ads must be suitable to print as-is. Association is not responsible for any errors in content.
- PLEASE NOTE: Materials that do not meet the stated advertising specifications will be rejected.
- Email ads@bigredm.com to submit ad materials and for more detailed specifications.
- Name files clearly, indicating your company name and publication.
- Please allow up to 2 business days for confirmation of receipt and the status if your ad.
- Need help creating an ad? Free ad design (with revisions up to 3 proofs).
- Please allow up to 5 business days for first proof. Contact your sales representative for more information.
Ad Submission Requirements
- Send digital ad materials to: ads@bigredm.com.
- When emailing us your materials, please include the client
acronym in your subject line.
- All advertisers are subject to review and publisher’s
advertising policies.
- Necessary alterations are the responsibility of and at the
expense of the advertiser. All materials must be submitted in
accordance with the published deadlines and meet the criteria
stated in the advertising policy.