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Social Media Influencer Program

Partners and Supporters

 

 

LET'S GET SOCIAL


SIORs know that great relationships are fostered from the connections they make. In today's world, connections are nurtured online.We're looking for a select group of influential SIOR members to help us build deeper relationships within the industry. We invite you to apply to join our influencer team! You may be invited to join as an overall influencer, an event influencer, or both!
SIOR_Social Media Influencer Badge for sticker 2x2-2 NEW 2023

PROGRAM PERKS

  • Lead Generation – be seen as a go-to-person at SIOR and likely drive more business.
  • Industry Recognition: gain recognition and prestige within SIOR and the CRE community with SIOR spotlights at events and online
  • VIP Event Experiences – onsite meetups and perks provided to event contributors, including opportunities to connect with other influencers
  • Connect to a wider audience: SIOR will reshare and tag your shared posts on social to increase your own audience and engagement
  • Produce More Content for your Own Audience: SIOR will assist you with the creation of posts if needed, or offer you talking points and guidance to develop your own. You can have the freedom to still create your own personalized content.

WHO ARE SIOR INFLUENCERS?

  • SIOR members in good standing, preferably active volunteers and present at SIOR events
  • Content creators active (daily preferred) on LinkedIn, Twitter, Instagram, and/or Facebook with high engagement and healthy followings

REQUIREMENTS TO PARTICIPATE

Overall Influencer Requirements
  • Adhere to SIOR brand guidelines and SIOR's Code of Conduct when posting
  • Participate in kick-off calls to review program
  • Comply with content calendar and program-specific posting guidelines (per below)
  • Create at least one post every other month (roughly 6 a year) to share SIOR branded videos and other ongoing campaigns.
  • Tag SIOR in 1-2 social posts/tweets/reels/videos a month (and 2-3 stories if using IG/Facebook) across your preferred channels
  • Complete email check-ins to share posts (including screenshots) and engagement activity
Conference Influencer Requirements
  • Pre-event:
    • Post a minimum of 2-3 social posts/tweets/reels/videos, (and 2-3 stories if using IG/Facebook) across your preferred channels tagging SIOR
    • Encourage registration by driving followers to SIOR event page
    • Post original, authentic content as much as possible. SIOR assets and copy samples will also be provided for use.
  • On-Site
    • Minimum of one (1) post/tweet/reel/video a day
    • Include reels and video posts showing personal event experience where possible
    • Daily check-ins with SIOR team.


To Apply:

CONTACT
Alexis Fermanis
Senior Director of Marketing and Communications
+1.202.449.8226 | afermanis@sior.com